Our brands
The CALIDA GROUP pursues a multi-brand strategy and focuses on brands with high-quality products that inspire every single day and offer exceptional wearing comfort.
CALIDA
For over 80 years now, CALIDA has been synonymous with Swiss quality, to the delight of people down the ages. Today, the long-established company sets the standard for the international premium segment with its incomparably comfortable, high quality and durable underwear, loungewear and sleepwear in an unparalleled array of designs. The entire collection is developed at the CALIDA headquarters in Sursee (Lucerne) and manufactured in our own production platform in Hungary.
Approximately 80 dedicated retail stores and around 2'500 retail partners bring the unique CALIDA experience to all target groups: Quality that captivates from the very first moment. Comfort that offers lasting enjoyment. Since 1941.
By focusing on unique Swiss quality we create the most natural feeling on your skin in order to make every moment of life more comfortable. Quality in every moment.
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talent_and_teams ~1100 Employees -
hourglass 42 Average age -
woman_power 66% Women share of the governance body
AUBADE
AUBADE has been a leading luxury lingerie brand ever since its launch in 1958. Every piece is a perfect blend of innovative styling and glamorous creativity. The perfect finish is part of AUBADE’s “savoir-vivre” – as is the art of seduction. Enjoying cult status in France, the “Leçons de séduction” campaign has generated awareness of the brand worldwide. AUBADE is headquartered in Paris (France).
To allow woman to feel more confident, fulfilled and desirable. With Aubade, woman will dare to express their seduction, free their desire and be themselves.
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talent_and_teams ~700 Employees -
hourglass 39 Average age -
woman_power 51% Women share of the governance body